Feeding Tree
Grow Goodness, One Tree at a Time
Year:
2022
Timeframe:
2 months
Tools:
Figma, Adobe Illustrator
Category:
Charity
Grow Goodness, One Tree at a Time
Feeding Tree is a website app that helps individuals and charities raise funds in a fun, meaningful way. By encouraging people to share their donation pages, supporters can "grow" their own forest — each contribution planting a tree, symbolising hope, community, and the positive impact their donations create.
Problem
Fundraising can often feel overwhelming, especially for individuals or small causes without a big platform. The client wanted a way to make donating more engaging and motivating — something that encouraged people to keep sharing, building momentum through community spirit rather than relying on one-time asks.
Solution
We created a bright, approachable brand and designed a simple, uplifting app experience. Every donation helps users grow their own digital forest, turning acts of generosity into something people can see and celebrate. Feeding Tree transforms fundraising into a shared journey of growth, giving users a reason to keep nurturing their cause.
