Janan
Enchancing an authentic South-Asian shopping experience
Year:
2023
Timeframe:
6 months
Tools:
Adobe Illustrator, Adobe Photoshop
Category:
E-Commerce
Blending Tradition with Modern Luxury — Enchancing an authentic South-Asian shopping experience.
Janan.com is a leading fashion retailer, known for bringing the best of South Asian luxury wear to a global audience. Their success story spans beautiful flagship stores and a thriving online presence. With a loyal customer base, Janan has become a trusted name for style, quality, and timeless elegance.
Problem
While Janan’s original logo had strong recognition, the overall brand felt outdated across stores, online, and social media. The website design, in particular, didn’t match the premium in-store experience customers had come to expect. They needed a full refresh — something that could modernise their identity without losing their heritage.
Solution
We reimagined Janan’s brand from the ground up, aligning every touchpoint across digital and physical spaces. This included a refreshed logo, new typefaces, updated colour schemes, custom illustrations, packaging, store signage, and a vibrant new website. Everything — from the visual language to the brand voice — now tells a cohesive, modern story.
